Although the Robaina plantations have existed since 1845, it is especially with the takeover in 1951 by Alejandro Robaina Pereda that the farm's productions became famous. The tobacco grown there has the reputation of growing the best leaves in the world, mainly when they are used to make the wrapper. In fact, 80% of the tobacco leaves from the Robaina plantations can be used for wrapping, while elsewhere only 30% of the production can be used for this purpose. Alejandro Robaina Pereda's farm is where the brands Cohiba and Hoyo de Monterrey obtain their tobacco leaves. In 1990, the Cuban government named Alejandro Robaina the best tobacco producer in Cuba.

From a family business to a state-owned enterprise
In 1997, the fourth generation of the Robaina family agreed to take the next step. In collaboration with Habanos S.A., they announced the launch of their own brand of Cuban cigars to be made with the tobacco leaves grown on their plantations. This is how Vegas Robaina was born. As a tribute to the man who made the Cuchillas de Barbacoa farm famous, Don Alejandro Robaina, a photo of him surrounded by his family is affixed to each of the brand's cigar boxes. Vegas Robaina is now a successful company: along with Cohiba and Trinidad , it is one of the top three best-selling brands. As proof of this commercial success, Habanos S.A. places Vegas Rovaina at the Alto (top) level of its pyramid. The brand is no longer managed by the Robaina family, which handed over the reins to the Cuban state. Nevertheless, it remains the symbol of the success of Vegueros, the tobacco growers whose agricultural know-how is at the origin of the excellence of Cuban cigars.

The aromatic panel of the cigars Vegas Robaina is extremely rich. The diversity is there, but there are two constants: a bouquet of floral aromas and a hazelnut flavor. They are soft cigars.